Training Opportunities
1. Accredited Programmes
2. Pathway Programmes
3. Community Media
4. New Media for Businesses
Our primary goal as a social enterprise is to support the development of skills and facilities in the arts and crafts of Creative media production and to enable its proper use, develop new and existing talent and resources for careers and the community at large.
In addition to our commitment to community media resource development, we also offer professional training for businesses in Public Relations, Media Resource Design and Deployment as well as effective use and management or New Media Technology.
This includes;
1. Working with you to give you the skills and confidence you need to get the best out of every media encounter.
2. Simulating a practical approach where you will learn by doing whilst focusing specifically on those media situations you are most likely to encounter.
3. Coaching you to learn and understand a reflection of the most recent practices and developments in the ever-changing media landscape
Our Modules
A typical Media Relations course will cover some of the following:1. how to harness the power of the media - We help you to come up with the perfect story that will get you media attention.
2. how to plan a media strategy - How to get from where you are now to where you need to be.
3. how to write a press release that will get you wide spread media coverage. 4. how to compile a Media List. An accurate, current guide to the media for every media relations role.
5. how to identify your key messages. How to turn what you want to say into something succinct, punchy, and memorable.
6. what journalists do - and don't - want. Understanding how journalists think makes it much easier to sell them your stories.
7. how to brainstorm. It's a very valuable tool - but only if it's managed properly. Here's how...!
